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Global Brand and Content Manager: DS Smith
Recruited to lead execution and delivery of FTSE 100 company global sustainability campaign. Managed creation of video content, scripts, photo shoots, sales presentations, social assets, posters, banners and web pages in collaboration with marketing, video, and translation agencies. Delivered to 30 markets and translated into 11 languages
Devised group digital content strategy, allocated budget, defined KPIs. Steered planning, approval and delivery of social content across 13 core markets
Identified, produced and published weekly blog posts in collaboration with global divisions, PR and internal comms
Now and Next Sustainability Strategy:
https://www.dssmith.com/uk/sustainability/sustainability-strategy
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