I am a Senior Creative Content Marketing Manager and Copywriter with over 15 years of experience working for consumer titles and luxury brands. I have worked in-house for Cosmopolitan, John Lewis, The Sun and The Body Shop and managed content for Elle, The British Fashion Council and Rolls-Royce. I am a natural creative, extremely personable yet with solid experience of working to tight deadlines and in high-pressured environments with high responsibility.

I have demonstrable success turning business objectives into effective, integrated digital content campaigns with an emphasis on social strategy. Highly creative, producing video content is a speciality, working with likeminded partners or influencers for maximum brand awareness.

 

I graduated from the University of the Arts London with a BA (Hons) Journalism degree before spending the next five years of my career working for Cosmopolitan magazine. Starting out as a Sub-editor, I quickly saw the beauty department as somewhere I aspired to be and after two years, was successfully promoted to Beauty Writer.

 

I left Cosmopolitan to become Beauty Editor at Sugar magazine, the UK’s no 1 selling teenage magazine. I have also spent time as a freelance Beauty Editor for Fabulous magazine and as an Advertising Copywriter for John Lewis and The Body Shop.

 

It was during my time as Content Marketing Manager at ShopStyle, a world leading fashion and beauty destination blending content and commerce with over 70 million users worldwide, which gave me an incredible insight into digital. A truly authentic silicone start-up based in San Francisco, this forward-thinking company was one of the first to develop a shopping aggregator format combined with a blogger platform with affiliate programme.

 

I have strategically worked to develop my content marketing experience over the years to gain an all-encompassing digital experience, including directing, developing and localising global multi-channel campaign content alongside leading paid social strategy. 

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